Our strengths are based on our entrepreneurial “quick-to-market” approach combined with creativity and innovation.
We manage our own core Brands while providing creative brand development and manufacturing for private label in fragrance, bath and body and beauty accessories.
Instyle Products Group has distribution in over 21,000 doors nationally and internationally. As the leader in alternative designer fragrances, with a majority share of shelf space, InStyle programs outperform the competition, in reporting dollars and units, in the "Mass" drug store channel.
Recent IRI market measurement data concludes the company’s two woman’s fragrance brands rank #1 and #3 in dollar sales in Chain Drug Retail outpacing household global names such as Elizabeth Taylor, Juicy Couture, Elizabeth Arden and Calvin Klein.
The finest Impressions of the World’s most popular designer fragrances. Quality and value, promotionally driven. A Star is born!
Expert Private Label Brand building combined with performance based formulations turned profits and heads in this competitive arena.
...creating category growth and long-term profits.